1 | Archetypes

Welcome to the extraordinary world of branding with archetypes – there is a magic that sits at the heart of your business and brand, that sets you apart from everyone else who’s out there doing what you do, and discovering your archetypes is the first step toward finding it.

Revealing your signature brand archetype is the key to putting the YOU in your business and brand, so you can attract your dreamiest clients and do more of the work you love!

  • Learn to run your business in a way that works for YOU!
  • Gain valuable insights into your greatest gifts… and your natural weakness
  • Understand what your customers are truly looking for (hint.. it’s not what you think).
  • Get crystal clarity on what sets you apart from all the other people who are doing what you do.
  • Build a powerful, personalised business and brand that’s pretty much irresistible to your dreamiest clients.

If you haven’t already taken the archetype assessment, now is the perfect time to start.


You’ll find out your primary brand archetype immediately and receive an email with a link to its information page.

You can also read about all the brand archetypes here:

Lessons in this Program: